LOVEMARKS LEADERSHIP 3: YOUR RESOLUTION FOR ’18 – BE A LOVEMARK PROFESSIONAL “REASONS Lead to Conclusion;  EMOTIONS Lead to Action.” – Kevin Roberts,  Author of Lovemarks During the last two months, I shared thoughts from the game-changing book called Lovemarks by Kevin Roberts. (If you haven’t read the October ’17 or the November ’17 articles,… Read More


LOVEMARKS LEADERSHIP Part II: Engagement Through Emotional Connections “REASONS Lead to Conclusion;  EMOTIONS Lead to Action.” – Kevin Roberts,  Author of Lovemarks Last month, I shared the first of several professional and personal takeaways from the game-changing book called Lovemarks by Kevin Roberts. (If you haven’t read the October ’17 article, may I suggest you… Read More


LOVEMARKS LEADERSHIP: Creating “loyalty beyond reason” “When dealing with people, let us remember WE ARE NOT DEALING WITH CREATURES OF LOGIC. We are DEALING WITH CREATURES OF EMOTION.” – Dale Carnegie In the next couple of months, I hope to share my takeaways from the game-changing book called Lovemarks by Kevin Roberts. In his book,… Read More


In case you missed it, you now have a new PGA Employment Consultant here in the PNWPGA (me). As you might imagine, this past month has been a time of transition for me, but it really has been an opportunity for me to refocus on my why: “Assisting, coaching and partnering with you for your… Read More


As part of the PGA of America’s commitment to employment, the PGA is working to expand the reach and level of engagement to PGA professionals in the Pacific Northwest Section (and the Rocky Mountain Section.) Koch’s hiring, as an Employment Consultant in this section, is one of seven added positions throughout the Association to ensure… Read More


The workplace is tough and may be for foreseeable future. It is how you approach your job that will define you and your value to your facility. Here are four ideas for a successful approach. Go beyond your job description. Do you ever hear co-workers say, “That’s not my job,” when presented with a task?… Read More