Holmes, Chas - Junior Golf Program

Property: Tam O'Shanter G&CC

Location: Bellevue, WA

Property Type: Private, Homeowners Association

Program Contact: Chas Holmes, Head Golf Professional

Contact Phone/Email: 425.746.3855 ext.2, holmes.chas@yahoo.com

Name of PD Program: Junior Golf Program

Type of PD Program: Junior Golf Program, Golf School/Camp

Dates of Program: Once a week for all of July and August (8 weeks total)

Results of Program

200 Participants and over 4,000 junior golf rounds generated.

Revenue Generated: $14,000 in revenue budgeted through entirety of camp for end of year banquet and awards, weekly prizes, snacks, instructor’s salaries. Additional revenue through F&B and merch sales approximately $4000.

Details of Program

• For children aged 8-17
• 4 distinct playing ability levels (based on skill not age), each at separate time and appropriate level of instruction for each.
• My structure for clinics each week is as follows: full swing and putting, full swing and chipping, putting and chipping competitions, 50-100 yard shots, specialty shots, rules and etiquette, bunker play, team scramble last week.
• All students have opportunity to play the course after their 50 minute lesson. Lower 2 playing ability levels require parental supervision.
• Players have opportunity to move up in program by shooting certain qualifying scores and passing written rules/etiquette tests.

Recommendations

Suggest at least 1 instructor per 20 students registered in trial year. Instructor/student ratio to decrease with increase in knowledge of program and client base. Not all registered students will attend each week. Assume about 40-80% attendance depending on # of registrants. More registrants = less weekly participation. Make sure to setup a volunteer sign-up area such as sign-up genius for parents to accompany children on course after lessons. Requires extensive planning but can generate much revenue for facility and Program Director in the end.